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Tyra Banks' Bankable Enterprises Now Does Books

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Tyra Banks is expanding her Bankerable Enterprises with the creation of Bankable Books.

Banks has signed on with Delacorte Press, an imprint of Random House to write a three series novel"Modelland". 

"It's a work of fiction that honors my love of books and fantasy, and also lets me poke fun at things I've seen in the real world," Tyra says.

Tyra's "Modelland" is the story of a teen girl in a make-believe society who finds herself competing for a way of life that's both hotly desired and woefully out of reach at an academy for Intoxibellas, the most exceptional models known to humankind. As the plot unfolds, readers will uncover lessons that are buried beneath the surface of this magical world. The premise of the 3-part fantasy series is deeply rooted in Tyra's core mission of expanding the definitions of beauty. In "Modelland", Tyra's innate ability to connect with women on issues ranging from relationships to body image finds a natural extension to the page. MODELLAND will launch in summer 2011 and will be supported by a major national marketing and publicity campaign.

"We're delighted to partner with Tyra," says Horowitz. "Tyra is passionate about reading and in MODELLAND she combines a powerful and positive message with a fun and surreal story that will resonate with readers of all ages."

This marks the first fiction foray into publishing for Bankable Enterprises, which includes Bankable Productions, Bankable Digital and Bankable Studios -- which serve as strategic platforms for the continued development of the MODELLAND series.

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