Interactive One Names Sheryl Goldstein Senior Vice President of Sales
Interactive One, LLC, the digital division of Radio One, Inc., the largest African American multimedia company, today announced that Sheryl Goldstein has been named Senior Vice President of Sales. Goldstein will bring more than 25 years of sales and marketing experience and a concentration in digital, to her position. In this newly created position at Interactive One, Goldstein will be responsible for driving revenue, by leading all of national sales, sales marketing and working with marketers to develop and enhance the company's digital product offerings. Goldstein will oversee sales offices in New York, Chicago, San Francisco and Los Angeles, and will report to Interactive One's Chief Revenue Officer, Keith Bowen.
"We are excited to bring Sheryl on board to broaden interest in our robust, rich and heavily trafficked suite of sites," said Keith Bowen, Chief Revenue Officer, Interactive One. "We have a very large and loyal following and we look forward to seeing Sheryl apply her proven talents to sell against our unique and innovative platform."
Sheryl is well positioned to take Interactive One into its next phase of growth, given her success with broadening and deepening sales partnerships at both About.com and AOL. Previously, she served as SVP of Sales at About.com, where she built and managed the sales organization for one of the 15 most visited websites in the U.S. Under her leadership, the company gained significant market share from key accounts including WalMart, Unilever, Target and T-Mobile. Previously, she was Regional Sales Director for AOL, where she managed a team that attracted blue-chip accounts, such as Procter & Gamble and Verizon Communications.
"I am thrilled to join the Interactive One team and to further expand the opportunities for brands to align themselves with a network that has successfully penetrated the lives of everyday African Americans and created a compelling product that keeps them coming back for more," said Sheryl Goldstein, SVP of Sales, Interactive One. "BlackPlanet and its sister sites have drawn an incredible number of users and we will work to provide them with integrated marketing campaigns that add further value to their Interactive One experience."
Prior to her work with About.com and AOL, Sheryl was a Principal for the Marketing Strategy Group at Luminant Worldwide. She is a graduate of Syracuse University's Newhouse School of Public Communications and is on the Board of Directors for ThinkQuest New York and participates on numerous committees with the IAB.
SOURCE Interactive One, LLC
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